Disney+ expands its livestreaming efforts with upcoming ‘Harmonious Reside!’ music particular – TechCrunch

Disney+ might be livestreaming for the second time ever to have fun World Music Day on June 21. “Harmonious Reside!”, a particular music efficiency on the Epcot theme park at Walt Disney World Resort, might be broadcast on the platform at 6 p.m. PT/9 p.m. ET in the USA and Canada. The announcement signifies Disney’s curiosity in increasing stay programming for its flagship streaming service.

The upcoming musical particular will give viewers at house the prospect to expertise considered one of Disney World’s largest nighttime spectaculars in an occasion hosted by “Frozen” star Idina Menzel, together with particular visitor Auli‘i Cravalho from “Moana.”

“Harmonious Reside!” operates a mix of monumental floating screens, lights, pyrotechnics, choreographed transferring fountains, and lasers whereas exploring worlds impressed by “Aladdin,” “Coco,” “The Lion King,” “Moana,” “Mulan,” amongst different Disney classics. The occasion not solely offers Disney a option to leverage the leisure happenings at its parks which it will possibly flip into streaming content material, it additionally offers the corporate a option to create demand for Disney Parks amongst its streaming subscribers.

The present will proceed to stay on after the steam ends, too. For those who miss the stay occasion, “Harmonious Reside!” might be launched on the platform within the U.S. and Canada for subscribers to stream on-demand, Disney says.

The “Harmonious Reside!” announcement follows the information that “Dancing with the Stars” might be transferring from ABC to stream stay on Disney+ within the fall because the platform’s first-ever stay sequence. A stay broadcast of the well-known present will turn out to be a key characteristic on the service, in addition to its forthcoming ad-supported tier.

The Walt Disney Firm, as an entire, has loads of expertise with stay broadcasts. Again in February, Disney+ examined its livestreaming capabilities for the primary time when it streamed the 94th Oscar nominations. Plus, Disney+ already airs stay sports activities in world markets, however home subscribers aren’t accustomed to seeing stay programming on the service. This offers Disney+ a leg up on its rival Netflix, which additionally introduced a livestreaming enterprise.

As Disney+ additional embraces livestreaming within the U.S., the door is open for all types of stay broadcasts, akin to stay musicals, pink carpet occasions, stay TV tapings, and extra.

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