What’s lacking from Man Kawasaki’s 10-slide deck

For as lengthy as I’ve been energetic as an entrepreneur, Man Kawasaki has been a loud voice of affect on the earth of startups. His 10/20/30 rule (a pitch ought to have 10 slides, final not more than 20 minutes, and include no font smaller than 30 factors) is a superb place to start out. He’s been speaking about that format for a decade (right here’s a video from about 11 years in the past). The ten-slide rule made sense within the context the place some founders had been nonetheless utilizing MBA-style enterprise plans that run 50 to 60 pages and nonetheless fail to get to the meat of issues.

A 12 months in the past, the typical profitable slide deck contained 19 slides. At the moment, the typical deck accommodates 16 slides. So, ought to founders nonetheless be striving to shorten their deck to 10 slides? I took a better have a look at the template, the place it shines, and what founders are lacking in the event that they use it.